Fiona has spent her career working with sports organisations in both the UK and the US and brings a wealth of marketing and commercial expertise to her role with the Board. She has worked with National Governing Bodies, professional sports rights holders and brands, investing in and partnering with sports. In her current role with sports marketing agency Two Circles, she helps rights holders deepen their relationship with fans using data as an enabler of growth.

She resides in Hertfordshire with her husband and son.